A database that tracks dubious medical claims.

Claim number: 33

Claimant: Solal Technologies

Claim date: Sept. 5, 2009

Brand name: Krill Oil

Forum in which the claim was made: Advert in Beeld Newspaper

Claim methodology: Krill oil

Frequency with which the claim is made by this claimant: Frequent

Actual claim: Improves Nutrition

Plausibility of this claim: Untested


Solal ran an advert titled "Why Solal Technologies believes that omega 3s from krill oil are better than fish oil."


Documents relevant to this claim


The advert claims that krill oil "is excellent for heart, brain and immune system health. It also boosts mood and helps prevent inflammatory disorders."

Vital Health Foods, a competitor, lodged a successful complaint against the advert with ASASA. We are unsure but it might be the case that this ruling has been appealed.