A database that tracks dubious medical claims.

Claim number: 3

Claimant: Christ Embassy

Claim date: Jan. 23, 2011

Forum in which the claim was made: Television programme

Claim methodology: Faith-healing

Frequency with which the claim is made by this claimant: Frequent

Actual claim: Cures Breast Cancer

Plausibility of this claim: Untested and implausible


Pastor Chris, the leader of this cult church, claims to cure a woman with breast cancer in front of a large crowd.



The Committee found that a programme run at 7:30am on e.tv on Sunday mornings by Christ Embassy is:
1) an advertisement as defined by ASASA's code,
2) promotes faith as a means to cure illness or disease,
3) promotes Christ Embassy as the place to seek this cure and
4) violates ASASA's code because it offers a product to cure a disease for which it has not received Medicines Control Council registration.

The TAC lodged the complaint after a woman who was on tuberculosis medication stopped her treatment when she was “cured” by the church, but subsequently died.

See ASASA Ruling at: http://www.asasa.org.za/ResultDetail.aspx?Ruling=5433