A database that tracks dubious medical claims.
Claim number: 67
Claimant: Health Matters
Claim date: Dec. 9, 2011
Brand name: Fat Burn
Forum in which the claim was made: Advert in Mail & Guardian
Claim methodology: Herbal remedies
Frequency with which the claim is made by this claimant: Once off
Actual claim: Reduces Weight
Plausibility of this claim: Untested and implausible
The advert claims to the product is a 4-in-1 weight loss solution
"The 4 in 1 Weight Loss Solution For Best Results!!!" It
features a "BEFORE" and "AFTER" photograph of "Linda Groban" as well as what
appears to be a brief testimonial from her. In addition, it contains five
ticked boxes with the following wording:
. "NO SIDE EFFECTS"
. "ACTIVE FAT BURNER"
. "ACTIVE FAT BLOCKER"
. "APPETITE SUPPRESSANT"
. "METABOLISM ENHANCEMENT".